This cost me around £18 from Asos, but this was with student discount. It is more than I usually pay for a piece of make-up but as I use it most days and I had read good reviews I thought I would give it a go. However, I found that it is easy to apply like other eye liners, it is smooth and the tip is designed to create a smooth line and flick. With practice you will get better. I just find it extremely hard to remove even when I make the smallest of mistakes, it is so hard to take off, and I use pads and make up remover. You would probably need to buy their own brand of make up remover which is a downside considering the amount you have paid already.
I wouldn’t personally buy it again but if you are willing to spend more on other products from Benefit then it is probably for you.